preloder

L’oreal

Brief

Execute an audience focused digital marketing strategies to manage locally present brands such as Nice & Lovely, Versman, Dark & Lovely and Maybelline while launching new ones to the market.

Solutions

We successfully manage 7 brands online – from strategy development, social media, community management, paid media and influencers.

We’ve introduced new brands such as Mizani, Garnier & Mixa to the market

Results

A significant percentage of sales now come through online platforms such as Jumia, MYDAWA and Beauty Click. Thus helping with customer retention and life-time value.
Over 1m+ social media community across Facebook, Instagram and YouTube
Above average organic engagement on social
Digital Media Award for the Best Influencer Campaign (Dark & Lovely)

Previous Project

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