The global rise of social media as a force to reckon with continues, and banks have not been left behind. Social media has given banks in Kenya and around the world another avenue to offer customer service, push their agendas … continue reading
A lot of businesses are warming up to social media, quite admirably. This is buoyed by a need to fit in and the numbers on these platforms. Facebook, the most popular network in Kenya, boasts of about 3.8 Million accounts. … continue reading
This week’s wrap-up includes Twitter – stats on the Oscars and the LinkedIn – new People You May Know. Here is what has been happening this week on social media.
Twitter continues to have a strong … continue reading
If we are being frank, the first time most of us heard about Lupita Nyong’o was the time there was some significant coverage here and there of her documentary on albinism, In My Genes. Then came Shuga. One … continue reading
Source: We Are Social
As has been the case the last 2 years or so, social media remains the number one activity on the web. Significantly, over 40% of Internet users estimate their daily time spent social networking to be … continue reading
A recent global 2013 Q3 report by Altimeter Group indicates that social media is extending deeper into organizations and strategies are maturing. What was previously a series of initiatives driven by marketing and PR, is now evolving into a social … continue reading
Social Media is a means of communication that allows users to create, share and exchange information within their virtual communities on various social platform. Such platforms include mundane networks like Facebook, Twitter, LinkedIn, Google+ and YouTube.
Social media marketing, on … continue reading
