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Why You Need to Rethink Social Sharing

Published on29 Apr 2014

Think back to the last link you read and shared with someone. Where did you share it? Facebook? Twitter? Messenger?

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Kenyan Brands Embracing Instagram

Published on17 Apr 2014

With visuals come brand affinity and engagement, and that is one of the reasons brands are embracing Instagram. People, Kenyans

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Weekly Wrap-up: The Heartbleed Bug, Twitter’s New Look Profile, Multiscreen Marketing

Published on10 Apr 2014

This week, the WWW awoke to the news of the Heartbleed bug which has got everyone running up and down

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Has Digital Marketing Taken Off In Kenya?

Published on09 Apr 2014

In an attempt to fully answer this question, I did a Google Trend search of some of keywords that are

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Weekly Wrap-up: April Fools’ Day Pranks, Generation C and Online Advertising

Published on04 Apr 2014

It was the first week of April, and more importantly a chance for companies to show us their best April

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Pinterest: Why You Should Care

Published on01 Apr 2014

Have you heard of Pinterest? Have you tried it out? I remember the first time I got in was only

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Weekly Wrap-up: Twitter Adds Photo Tagging, Facebook Acquires Oculus

Published on28 Mar 2014

The last week of March is coming to an end and as usual, it is never a dull week on

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Ignore Email Marketing at Your Own Risk

Published on24 Mar 2014

Everyone is talking about social media marketing nowadays. You cannot ignore it, they say. You are bombarded with sponsored stories

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Weekly Wrap-up: Twitter Turns 8, WhatsApp Privacy

Published on21 Mar 2014

So what’s been cooking? For one, Twitter turns 8 this week. Happy birthday Twitter! Twitter 8th Birthday Twitter was born

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10 Interesting Facts About Kenyans and the World Wide Web

Published on13 Mar 2014

Kenyans love the World Wide Web. Even late adopters are fully embracing it for answers and business solutions. As it

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The World Wide Web 25 Years Later: Where Are WWWe?

Published on11 Mar 2014

The main thing on people’s minds right now is the craze that’s going on about the World Wide Web or

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Today Marks The World Wide Web 25th Anniversary: What’s So Special?

Published on11 Mar 2014

WWWhat is going on today? Well, let me break it down for you. On this very day, 25 years ago;

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