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Insights

Has Digital Marketing Taken Off In Kenya?

Published on09 Apr 2014

In an attempt to fully answer this question, I did a Google Trend search of some of keywords that are

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Weekly Wrap-up: April Fools’ Day Pranks, Generation C and Online Advertising

Published on04 Apr 2014

It was the first week of April, and more importantly a chance for companies to show us their best April

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Pinterest: Why You Should Care

Published on01 Apr 2014

Have you heard of Pinterest? Have you tried it out? I remember the first time I got in was only

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Weekly Wrap-up: Twitter Adds Photo Tagging, Facebook Acquires Oculus

Published on28 Mar 2014

The last week of March is coming to an end and as usual, it is never a dull week on

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Ignore Email Marketing at Your Own Risk

Published on24 Mar 2014

Everyone is talking about social media marketing nowadays. You cannot ignore it, they say. You are bombarded with sponsored stories

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Weekly Wrap-up: Twitter Turns 8, WhatsApp Privacy

Published on21 Mar 2014

So what’s been cooking? For one, Twitter turns 8 this week. Happy birthday Twitter! Twitter 8th Birthday Twitter was born

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10 Interesting Facts About Kenyans and the World Wide Web

Published on13 Mar 2014

Kenyans love the World Wide Web. Even late adopters are fully embracing it for answers and business solutions. As it

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The World Wide Web 25 Years Later: Where Are WWWe?

Published on11 Mar 2014

The main thing on people’s minds right now is the craze that’s going on about the World Wide Web or

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Today Marks The World Wide Web 25th Anniversary: What’s So Special?

Published on11 Mar 2014

WWWhat is going on today? Well, let me break it down for you. On this very day, 25 years ago;

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3 Things Marketers Can Learn From Lupita Nyong’o

Published on09 Mar 2014

Lupita Nyong’o has shone on the global stage, and admirably so, banging the coveted Oscars and winning more than 60

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Weekly Wrap-up: Twitter Stats, LinkedIn New Look, Facebook Enforcement and Redesign

Published on07 Mar 2014

This week’s wrap-up includes Twitter – stats on the Oscars and the LinkedIn – new People You May Know. Here

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Lupita Nyong’o: Through the Eyes of Kenyans Online

Published on03 Mar 2014

If we are being frank, the first time most of us heard about Lupita Nyong’o was the time there was

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